Knights has continued its support of BGF, the UK’s most active growth capital investor by advising on its latest investment.
BGF has invested a further £4 million in fast-growth, lead generation technology business, ROI. This deal follows just seven months after BGF’s initial investment of £3 million, also supported by Knights' Corporate team.
With ambitions to become the number one lead generation business in Europe, ROI’s success to date is through its lead generation product which allows small businesses to rent a highly optimised website, attract more leads and generate sales. Since its initial investment, ROI has made strategic hires in key locations and is already seeing significant growth in new markets.
Adrian Rogers, lead advisor from Knights commented: "It has been great to support Pinesh and the team at BGF again following their initial investment last summer.
ROI is a really exciting business and the potential is clear to see. This further £4m investment will accelerate its growth in 2021 and beyond."